2 clicks flow; 

After users click on ad they arrive on Landing Page and after 1 click the phone call triggers;

Push Subscription launches after 7 seconds on Landing page;

1 conversion = 1 phone call equal to or longer than  a given numbers of seconds based on GEO (see more below)

Open CAP

Mobile content

Only mobile carrier traffic allowed (3G/4G) (wifi accepted, not recommended)

No tablet or IPad. Only Smartphones & Feature phones

The offer monetizes in ALL CARRIERS equally GOOD. No need to target the carrier. We are optimizing for you.  

Categories:  Mainstream. 

HINT: Push Notifications and Banners are monetizing better. Pop-Ups also good, depending of the source.  

GOOD LUCK!